Facebook bans ads on miracle cures for coronavirus

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Facebook bans ads on miracle cures for coronavirus


The social network strives to sweep away false commercial publications from its platform, which promise rapid recovery in the event of contamination with the coronavirus.



© AFP
Facebook


Facebook continues to work against disinformation related to coronavirus. The social network will ban sponsored publications of miracle cure for the epidemic, or even to create a “sense of urgency” for the purchase of a prevention or cure product, relates Business Insider.

By this “sense of urgency”, Facebook notably refers to limited offers, said a spokesperson for the company to Business Insider. The policy followed by Facebook will also apply to Marketplace, the social network’s sales platform.

In recent weeks, it has been possible to read on the network that drinkingbleach allowed to heal effectively or that using cannabis or sesame oil guaranteed immunization against the virus. Facebook users can be fond of such “remedies” which can in fact be dangerous or even fatal, even as the epidemic has infected more than 79,000 people worldwide, for more than 2,600 deaths.

False information in sight

At the end of January, the platform announced the deployment of an arsenal of measures to stem the spread of false information about the epidemic. Any article “containing false allegations or conspiracy theories reported by major world health organizations and local health authorities that could harm people” is in theory doomed to be banned from the network. Just like the content capable of discouraging Facebook members from being treated and thus promoting the spread of the virus.

Recently, and in accordance with the promises made at the end of January, the network has also incorporated recommendations from official sources, including those of the French government, into the news feed of its users.



Facebook's news feed refers to government recommendations.


© Facebook
Facebook’s news feed refers to government recommendations.

Facebook is said to be banning this ban on miracle cure ads on one of its other apps, Instagram. The hashtags used to disseminate false information are restricted or blocked there. At the beginning of February, the WHO qualified as “massive infodemia” the overabundance of inaccurate information on the subject, which complicates its task and that of the health authorities.

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