Mercadona and Lidl are great competitors with each other. And it is not for less, since Lidl the German supermarket chain year after year is increasing its market share. Lidl products speak for themselves. If the months from one year to the other are compared, we see that for example, in June 2017 Lidl had 4.3% of market share and in the same month of 2018 it had 4.9%. It doesn’t seem like a big rise, but it is, already approaching 5%.
And how does Lidl gain this market? A supermarket that on the other hand is so well positioned in Spain, it achieves this by outperforming its competition with products. And this time focusing on number one, which is Mercadona. Let’s see the 10 products where Lidl beats Mercadona.
Lidl and its chocolate
Who has not gone to buy Lidl and has chopped with its wide variety of chocolates? Lidl products in this regard win again. And they are irresistible. If you don’t like one, you’ll like the other. Lidl is awarded the prizes, many of his products are awarded for their quality and price. In this regard, his chocolate J.D. Gross of exclusive sale in Lidl, received the “Best Product of the Year 2017-2018” award.
In chocolate Lidl clearly outperforms Mercadona products. Although it also has variety, the quality-price ratio is undermined by the high quality and the economic price of Lidl. Most chocolates do not exceed the euro. The next time you go to Lidl try that delicious chocolate, with all its healthy properties.
Lidl’s almond ice cream surpasses Mercadonas
In this case we have almond ice cream, ready to be consumed at the time you feel like the most, regardless of the time of year. As you may have already noticed, the ice creams are on sale all year round. Well, Lidl in terms of ice cream is an expert. Again the variety is incredible and the prices are the cheapest. Again an unbeatable product.
Lidl with even more emphasis on prices, if they did not seem cheap enough ice cream prices, seductive discounts. That we will do well to take advantage of. The almond ice cream of the Lidl brand, Gelatelli you have it at a price of 2.09 euros per pack of 6 units. In addition, it has the UTZ seal of sustainable agriculture.
Lidl California nuts, better than Mercadona
Lidl beats Mercadona again with Californian walnuts. A typically expensive product due to fashion and because, like all dried fruit, its price skyrockets. Lidl offers it in its low cost version. Without for that reason it diminishes in quality. A good way to save if you consume this healthy product.
The price of a 200 g bag is 2.79 euros under the Alento brand, a very affordable price to be a type of high quality product. Remember that walnuts provide omega 3. But we must not confuse that omega with that provided by fish, which is a totally different omega 3.
Do you want to try some vegetable milks for your breakfast? Well Lidl has a great option. It has again obtained the “Best Product of the Year 2017-2018” award for its hazelnut drink. This makes the difference compared to Mercadona. On top, those who have tried it assure that they have been right with the flavor. If you are looking for new, healthier milks to incorporate into your diet, do not hesitate to visit Lidl.
The Milbona brand hazelnut drink is 100% vegetable, lactose free, gluten free, natural source of calcium and vitamins. Its flavor is soft and pleasant thanks to its lightly toasted hazelnuts. Its price is 1.49 euros per liter, but with a 20% discount it stays at 1.19 euros. Who gives more for less?
The olive oil
Lidl products have long been committed to high quality. And for this you have to ensure good distributors. And although Mercadona does the same. Lidl from the beginning bet on it, taking the lead over Mercadona, for example, in olive oil. What large company distributes olive oil to Lidl?
Neither more nor less than Coosur, under the name of Olisone. It is the leading brand in extra virgin olive oil, as it offers quality and guarantee of origin. With also the largest variety of olive oils on the market. Yes a supermarket succeeds in basic necessities, as in this case, earn many points.
The Hundred Moisturizer
Moisturizers both day and night are essential for the care of a good complexion. Large stores know this and, of course, they compete for the market. Lidl like Mercadona has a great cosmetic section. Although Mercadona takes more care of that corridor area. Lidl, as is natural in it, holds another award for value for money in its moisturizers.
The OCU listed the Cien cream for sale in Lidl as the best on the market, ahead of other more expensive brands such as Olay’s Total Effects. Ensuring that it offers the same or better results than this. The price of the jar of Cien cream is € 2.99. Although it is true that as a result of the assessment of the OCU, there was much controversy as to whether this organization had only focused on external and unscientific aspects. Be that as it may, since then it has been the best-selling cream.
Lidl Products: Juice Antiox
It is already known that people today take more care of themselves. Consumption of carbonated soft drinks and excess sugar is decreasing on the run. Lidl and Mercadona know this well. For it offer a wide variety of juices and drinks with a thousand healthy properties. From the typical apple juice with vitamin C, to the most elaborated with vitamins A and D, including E. Here, too, Lidl products are very well cared for.
But again, the king of juices is Lidl. And as always, another prize underpins its supremacy over the great Mercadona. Solevita is Lidl’s brand of juices, nectars and drinks. And with his antiox juice he received the “Best Product of the Year 2017-2018” award. Again the quality-price ratio market leaders. It is a natural and refreshing drink made from apple, grape, currant and hibiscus juice.
Lidl flavored yogurts
The dairy desserts section is also a highly disputed sector by Lidl and Mercadona. Lidl’s yogurt products offer a wide variety. Due to their calcium and vitamin D content, they are a very healthy option. Today you find them with the latest technology in good bacteria: Bifidus, L-casei or Lactobacilus Casei Immunitas.
According to a comparative purchasing study, Lidl beats Mercadona again. Especially in its large size flavored yogurts. For example, you have yogurt with apricot 500 g from the Milbona brand for the price of € 0.69, the kilo comes to € 1.38. Placing this type of yogurt in the cheapest market. Try its immense variety in flavors.
Lidl Products: Hazelnut cream
Hazelnut cream is a product widely imitated by white labels. Both Lidl and Mercadona wanted to bring to the market something that resembled the mythical Nocilla or Nutella. But one of the two has won. Lidl has made the best version of this product and much cheaper than the well-known brands.
The Choco Nussa of Lidl you find it at the price of 2.49 euros the jar of 750 grams. The secret that this so good and the value for money is unbeatable is in the manufacturer. Choco Nussa is made in the same country as Nutella, in Piedmont, Italy. Hence its flavor and the good raw materials with which it is made are explained. It has no preservatives, additives or dyes. Lidl’s great job.
Packaged potato omelette
Potato omelets are also a must-have classic. They are often consumed for their ease of use. You save the elaboration time and the truth that they are very well achieved by both Lidl and Mercadona. But if we are going to choose. We will choose the Lidl packaged potato omelette.
And it is that when the tests you are very satisfied. They have taken care of the ingredients and the manufacturers, as they are used to. You find a great variety, although the classic beats all expectations. You’ll often find it recommended by Top Chef winners.. You can buy it for the price of € 1.39 per half kilo. Unquestionable value for money, much better than Mercadona.