“This new distribution agreement with Eleven is in addition to the broadcast of the UEFA Champions League in its entirety as well as the distribution of the already existing channels of Eleven Sports which broadcast the biggest European football leagues and numerous international competitions” , underlines Proximus in a press release.
The three new channels will be added in August to the All Sports offer, the price of which will remain unchanged (€ 16.99 / month), Proximus also specifies.
The UEFA Champions League will still be broadcast exclusively on Proximus Sports. This sports offer, which Proximus describes as “one of the largest on the market”, will be available on all screens via the telecom operator’s Pickx platform.
On February 12, the Pro League decided to award the media rights contract for Belgian football to Eleven Sports for 103 million euros per season, for the period from 2020 to 2025.