On October 14, the coatings brand Portobello opens an exhibition of architecture online that will present, through the interpretation of great professionals, the possibilities of using ballast. If you were in doubt about what this word means, we explain: slab means a continuous surface, considered a trend in the universe of coatings.
Call of Unlimited, the show will feature the participation of names such as Paulo Mendes da Rocha, Nadezhda Mendes da Rocha, Oskar Metsavaht, Marcelo Rosenbaum, Patricia Pomerantzeff, Paola Navone, Jayme Bernardo and Coletivo Criativo Berlin. In addition, the concept of the visual identity of the event was created by Satelite Studio, from Nadezhda, in partnership with Julia Masagão, from Alles Blau Studio.
The idea is that the environments present inspirations to cover, furnish and decorate, presenting the versatility that ballast and its multisurfaces allow.
To inaugurate the exhibition, Portobello will promote a virtual launch on October 14, open to the public, with free registrations by company website. On the occasion, there will be a special program and a tour of the brand’s new ballast factory.
To advance, see below some environments of the show:
Patricia Pomerantzeff, from Doma Arquitetura
The starting point of Patricia’s project was the relationship between the scales between the ballasts and a small bathroom sink. In addition to being used on the floor, ceiling and bench, the Travertino Navona Grigio ballast was also sliced into vertical rulers and installed at random, disrupting the continuous design that they usually allow in space.
Rosenbaum created a bedroom using the Concrete Mud ballast on the entire floor and wall, transmitting the feeling of a calm environment for the relaxation and restoration of energies. The pattern of the stones also gives the impression of being inside a rock. Its design almost eliminates the presence of furniture, being composed of few pieces that privilege the use of natural materials.
Jayme divided his environment into two sectors. An open, inviting and lighted space with Calacatta Puro ballast,
marks the entrance to the bathroom. A second, more intimate and introspective stage, with the Black Eclipse ballast, corresponds to the humid area of the environment. This duality is explicit with the colors and differences in height, with a lower right foot in the dark.