What is the Y2K look, this vintage make-up trend that is creating a buzz on the Internet?

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What is the Y2K look, this vintage make-up trend that is creating a buzz on the Internet?


Blue eyeshadow, dark lipstick, space bun… A wind of nostalgia is blowing over the beauty treatments unveiled by beautistas on social networks.


What is the Y2K look, this vintage make-up trend that is creating a buzz on the Internet?


© Tim Roney/Getty Images
What is the Y2K look, this vintage make-up trend that is creating a buzz on the Internet?


Attention, flashback. Follower of vintage trends, Generation Z has set its sights on those of the 2000s. After the success of the nineties, young people are now tackling a new decade. On Tik Tok, there are thousands advocating the return of thin eyebrows (which they camouflage with the help of concealer), flashy eye shadow and dark lip pencils. Under the hashtag # Y2Kaesthetic – “Y2K” which corresponds to the year 2000 in English – Internet users unveil their best tutorials in order to reproduce the iconic looks of that time. At the time of writing, it has more than 182 million views. A real success that would make us almost nostalgic.

The essentials for a successful Y2K look

We thought we had forgotten them forever, and now they are back. The beauty statements of our adolescence are offered a new youth on Tik Tok. Among them is the flashy eye shadow. Whether it’s pastel blue or lilas, in the 2000s, eye makeup had to be seen even in the dark. To accentuate his gaze, the black pencil (up and down) was also part of the game. On the lips, the gloss reigned supreme. The little extra? The contour of the lips drawn in pencil (preferably dark). A trend brought up to date by Lily-Rose Depp for several years. On the hairstyle side, the 2000s are still an inexhaustible source of inspiration today, especially thanks to the accessories. Butterfly or crab clips, XXL scrunchie or multicolored barrettes… The girls of the moment are wearing them again. A revival that is not without displeasing us.

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